AI Insights · Timothy · July 2025
Top Free-to-Play Android Games in the UK: Q2 2025 Performance
Explore the performance trends of the top free-to-play Android games in the UK during Q2 2025, with insights from Sensor Tower.
During the second quarter of 2025, the free-to-play Android gaming landscape in the United Kingdom showcased dynamic performance trends. Here's a breakdown of the top five games based on their weekly downloads, revenue, and active users.
Coin Master from Moon Active saw its weekly revenue fluctuate, peaking at approximately $1.3M in the final week of June. Downloads showed a varied trend, with a high of around 9.4K in mid-June. The game's active user base experienced a decline from about 97.7K to 74.3K over the quarter.
MONOPOLY GO! by Scopely had a notable increase in weekly revenue, reaching $828.9K in mid-June. Downloads remained relatively stable, with a peak of about 13.6K in mid-June. The active users started at 204.9K, slightly decreasing to 180.7K by the end of the quarter.
Roblox from Roblox Corporation demonstrated consistent growth in revenue, culminating at $503.8K in the last week of June. Weekly downloads peaked at 33.2K, while active users showed a positive trend, rising from 1.78M to 2.29M.
Candy Crush Saga by King experienced a decline in weekly revenue, ending the quarter at $319.1K. Downloads varied, reaching a high of 9.4K in mid-April. Active users experienced a slight decrease from 451.2K to 349.4K.
Finally, Royal Match from Dream Games, Ltd. had a steady revenue stream, with a significant boost to $368.7K at the end of June. Downloads were highest at 18K in mid-May, and active users hovered around 327K by the end of the quarter.
These insights, sourced from Sensor Tower, highlight the competitive and dynamic nature of the mobile gaming market. For more detailed analytics and insights, visit Sensor Tower's platform.